Interestingly, back in March in an interview with the Colorado Eagle & Journal, Funko did say that the cereal would be priced at $7.99. Because these cereals will only be sold at specialty stores, it is reasonable to conclude that they will be a bit pricier than a box of Cap'n Crunch you can find at your local supermarket. Unfortunately, no prices were given in the blog post. These figures won't be as large as the actual Pop! figures based on the pictures, but since they are made by the company, they should prove to be nice little items to have on your desk. According to Funko, every cereal box will contain a "collectible figure." So, you can expect a miniature Mega Man prize upon opening your GameStop FunkO's, as an example. There is one more incentive to go find these breakfast items.
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